Marketing team achieves transparency in their tasks and communication with Redbooth

Please describe the problem or business challenge your company was trying to solve with Redbooth. The marketing team has numerous tasks and todo's originating from diverse fields within the company structure — be it sales, IT, internal communication, or corporate social responsibility. In order to streamline our activities and have transparent communications, we wanted to introduce an effective planning tool — Redbooth fulfilled our needs!
Tell us about your search for a solution. We trial tested several tools in the field. Our goal was to find the perfect trade-off between complexity and functional power — not too complex to create massive administrative overheads, but powerful enough to allow team-wide task management. At first sight Redbooth seemed to offer these attributes with its simple and clear surface.
How did you make the decision to choose Redbooth? After a short internal test phase it turned out that Redbooth serves as a reliable and constructive companion in the daily business. The application scores due to its simplicity, allowing new employees to be introduced quickly while allowing complex project communications.
What specific results and benefits were you able to achieve with Redbooth? Information and tasks no longer get lost in personal reminder-lists, but are centrally accessible for the whole team. Transparency helps time attribution, and the comment-functions allowed us to reduce the internal team-emails to a minimum.
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